Associate Professor  Rohail  Hassan
Othman Yeop Abdullah Graduate School of Business (OYAGSB),Universiti Utara Malaysia,  Malaysia

Title: Integrating ESG into Corporate Strategy: Driving Sustainable Value Creation

Abstract:

This presentation explores the strategic necessity of embedding Environmental, Social, and Governance (ESG) factors into core business models to move beyond mere compliance toward substantive value creation. Utilizing an integrative bibliometric review of recent literature and firm-level data, the study identifies critical mechanisms—such as experiential design in tourism and balanced board gender parity—that bridge the "say-do gap" and reduce ESG decoupling. Key findings highlight that while sustainable finance and business models are reciprocally influential, their effectiveness is often facilitated by sustainable corporate governance and ownership structures. The presentation concludes by proposing actionable frameworks for managers to navigate complex geopolitical risks and optimize global strategies for a regenerative future toward 2050

Biography:

I aim to become an experienced academic professional in a reputable educational institution by diligently performing my responsibilities in institutional management, research excellence, and academic quality, thereby educating students and enhancing my knowledge, experience, and expertise in all aspects. I am an enthusiastic, adaptable, and fast-learning individual with a broad and keen interest in artificial intelligence, corporate governance, and firm performance. I particularly enjoy collaborating with researchers from diverse disciplines to develop new skills and tackle emerging challenges.